BOOKS

You’ll find fascinating and actionable tactics to live better in my 2% Newsletter, all published in real-time from my adventures in the field.

My books, on the other hand, are the most comprehensive and succinct analysis of the topics I cover. Here’s a somewhat strange way you can think about this: my books are like the bible into my work while the 2% Newsletter is the weekly sermon.

SCARCITY BRAIN

Fix Your Craving Mindset and Rewire Your Habits to Thrive with Enough

The Instant New York Times Bestseller

Scarcity Brain presents a stunning new framework for breaking our worst habits—from overeating and overbuying to spending too much time on our phone or watching TV. You’ll learn how to:

  • Detect hidden scarcity cues to stop cravings before they start, from a brilliant slot machine designer in a Las Vegas casino laboratory
  • Turn alone time into the ultimate happiness hack, from Benedictine monks who live in silence in the mountains of New Mexico
  • Reignite your exploration gene for a more exciting and fulfilling life, from an astronaut onboard the International Space Station
  • Reframe how we think about and fix addiction and bad habits, from Iraq’s chief psychiatrist
  • Recognize when you have enough, from a woman who left a million-dollar career path to adventure the world

Our world is overloaded with everything we’re built to crave and over-consume. The fix isn’t to blindly aim for less. It’s to understand why we crave more in the first place, shake our worst habits, and use what we already have better. Then we can experience life in a new way—a more satisfying way.

THE COMFORT CRISIS

Embrace Discomfort to Reclaim Your Wild, Happy, Healthy Self

The bestselling classic

My first book, The Comfort Crisis, is a blueprint for leveraging the power of discomfort to dramatically improve your health and happiness, and perhaps even help you understand what it means to be human. 

Its tactics have been adopted by the CIA, NASA, professional sports teams, the US military, major universities, gold-medal winning Olympians, and more. Hundreds of thousands of copies sold.

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